Design for Adaptability

Combining the power of design thinking and behavioral science to create adaptable solutions.

Every problem requires two things, a solution, and for that solution to be adopted

Transformation happens at the intersection of design thinking and behavioral science. When we create solutions with an understanding of how the human brain works, we create solutions that are easily adopted. The Design Thinker Institute approach combines Design Thinker capabilities with Behavioral Science to create solutions that drive results.

Need help designing for adaptability?

  • Are you feeling stuck and unable to move forward? 
  • Are you solving the same problem over and over again? 
  • Are you frustrated with good ideas that never get implemented? 

If you answered yes to any of the above, let's chat! 

The Human Behind the Institute

Hello, I'm Dani Chesson

The founder of the Design Thinker Institute, creator of the Design Thinker Profile, co-host of the Design Thinker Podcast. After several years working in global corporations, I grew frustrated with how organizations struggled to solve problems, bold ideas were often tempered or watered down, while the tendency to stick to familiar yet ineffective solutions prevailed. Then we wondered why nothing was getting better. This frustration sparked my curiosity and set me off on a journey to find a better way. After ten years of researching and testing in the field I’ve learned what works and what doesn’t.


The Design Thinker Institute was inspired by my frustration and curiosity with the mission of helping you design for adoptability.


Evidence based practices...backed by science...tested in the real-world

Nearly a decade of scientific research into the capabilities of Design Thinkers and how humans adapt to change forms the foundation of the Design Thinker Institute. This research isn’t just academic, this research has also been tested with real organizations to solve real-world challenges.

Let's Work Together

The real-world challenges the Design Thinker Institute tackles

If you are wresting with any of the challenges below, let's chat!

Preferred Employer

Do you want to become a preferred employer that’s able to attract and retain top talent even in a tough labor market? Let’s discover your organization’s unique value proposition, then leverage design thinker practices and behavioral science to create a people experience that attracts and retains top talent.

Consumer Outcomes

Do you want to create impactful consumer outcomes with your products and service? Let’s turn your data into insights to help you understand the needs of your customers, then use design thinker practices and behavioral science to create solutions that meets needs, are easily are adopted and have an impact.

Building Capabilities

Do you want to build capabilities that enable designing for adaptability? Let’s start with evidence-based assessments to baseline your current capabilities, then leverage design thinker practices and behavioral science to build a tailored capability program that upskills your workforce.

Digital Transformation

Do you want to make digital transformation easier, faster, less painful? Let’s gather insights to understand how humans want to interact with technology, then use design thinking to drive technology requirements, finally, apply behavioral science to enable adoption of digital technology.

Research Insights

Six questions for leading through change

Design Thinking is commonly known as an approach for innovation. Did you know that Design Thinking can also be a catalyst for change? 

Want to learn how?


Yes, please
Free Resources

Keep the curiosity going 

Check out these resources to learn more about my research and work


Learn more about Dani’s research on Design Thinker capabilities in peer-reviewed and industry publications.


Tune into an episode and take a deep dive into a topic on applying Design Thinker capabilities in the real world


Read about Dr Dani’s experiences apply Design Thinker practices with organizations  


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